MyStartupValley Events · Guide
Demo day judging rubric
Juries score on gut feel, on paper sheets that someone has to total at midnight, and founders never hear why they lost. One rubric for every juror makes scores fair and comparable, and gives every founder a line of feedback.
Create my demo day formThe rubric: 4 points, each 1 to 10
- Team. Can these founders build this? Relevant experience, complete team, speed so far.
- Market. Is the problem big and urgent? Who pays, and how many of them are there?
- Traction. What proof exists? Revenue, users, pilots or letters of intent, for the stage.
- Ask. Is the raise clear and sized to the plan? What will the money unlock?
How to run it on MSV Events
- Add jurors in the console. Each gets a personal jury link, no MSV login needed.
- Pre-screen applications. Jurors vote Pitch, Maybe or No on each application before the shortlist.
- Score on the day. Each pitch 1 to 10 on the 4 points, plus one line of feedback for the founder and an optional private note for the jury.
- See the average. The console shows each startup's jury average out of 10 and how many jurors scored.
- Release results. Accept and decline send a kind email with the jury's feedback. Private notes and juror names are never shown to founders.
Questions
Anything else? Ask the MSV team
Can I change the 4 points?
The jury screen scores Team, Market, Traction and Ask today. Add your own questions to the application form for anything else.
Do jurors see each other's scores?
No. Each juror scores on their own link; only the organiser sees the jury average.
Do founders see their score?
They see the jury's feedback line when you release results.