MyStartupValley Events · Guide
How to build a sponsor deck for a startup event
Sponsors renew when they can see what they got. Most startup events sell a logo on a banner and send nothing after. A sponsor deck that promises named leads and a post-event report is easier to sell, and easier to renew.
Create my event formWhat to put in the deck (one slide each)
- The audience. Who registers: founders by sector and stage, investors, incubators, students.
- Last edition's numbers. Registered, checked in, meetings set. Take them from your last event report.
- The packages. What each tier gets: booth, talk slot, logo on the pass and emails.
- Booth leads. Visitors who choose to give their details to the sponsor, from booth scans.
- The report. What the sponsor receives after the event, and when.
- The ask. Tiers, dates and one contact.
How MSV Events backs the promises
- Sponsor booth link. Each sponsor scans visitors' Event Passes at their booth.
- Consent first. Visitors choose on their pass whether to give their details. Only people who say yes appear on the sponsor's list.
- The event report. Counts and breakdowns for your sponsor recap, in PDF or Excel. Reports never include attendee contact details.
Questions
Anything else? Ask the MSV team
Do sponsors need an MSV account?
No. They use the booth link you send them.
Can I promise sponsors a lead list?
You can promise the visitors who choose to give their details at the booth, not the full attendee list.
What numbers should a sponsor deck show?
Registered, checked in and meetings set from your last event.